Campaigns & Projects

Our first billboard went up on October 5, 2020 on Route 28 in Kingston!

We are proud and honored to be collaborating with Institute for Animal Happiness on this campaign, spotlighting the scientific link between zoonotic diseases (like COVID-19) and the demand, use and consumption of animal products.

NY Farm Animal Save and Institute For Animal Happiness are launching a joint campaign to spotlight the scientific link between zoonotic diseases (like COVID-19) and the demand, use and consumption of animal products.

The first of several billboards will go up at the beginning of October, with additional rollouts scheduled through January 2021. In addition to these billboards, distribution of literature, street actions, as well as a new website will drive our initiative to provide information about why a vegan lifestyle is vital to reducing the likelihood of more occurrences of viral pandemics.

Please visit and share our website: https://www.pandemicfreeworld.com/

The website is populated with data and links to the science behind why our planet is currently in a pandemic state. We will continually update this website with the most recent discoveries and need-to-know information related to COVID-19 and all other zoonotic diseases.

Projected completion of literature for distribution is late October. The first street action target date is Saturday, October 10th. It will be held on Ulster Ave. in Kingston, NY. Exact location to be announced.

Charles River vigils, which have been suspended throughout the current pandemic, will resume in the near future. However, the ongoing crisis of COVID-19 demands that we all learn about zoonotic diseases and the role humans play in creating pandemics.

If you would like to contribute towards this campaign, you can donate here.

Thank you!

Photos of the Billboards in Kingston and Saugerties

February 2019
Photos of the three billboards - two in Kingston and one in Saugerties - spreading the message of veganism. Advertising is the ultimate seed planting tool!

2019 Ad Campaign in the Hudson Valley!

January 26, 2019
Three billboards will be going up at the beginning of February in the Hudson Valley area! Be on the lookout 👀

One will be on Route 28 next to the Catskill Park Storage, across from Etain. The second billboard will be on Ulster Ave. across from Meineke. The third billboard will be in Saugerties on Route 212 near Old Kings Highway, just west of the Thruway.

Many thanks to Rebecca Mass and Ellen Katz Mass for their design work and help.

Billboards in Hudson Valley and NYC!

February 24, 2018
For the month of January, we had 4 billboards! One in NYC at the entrance to the Battery Tunnel on the Brooklyn side and three in the Hudson Valley area. More billboards will be going up later in the year.

2016 Ad Campaign

September, 2016
In August of 2016, we had one billboard at 9th Ave. & 37th St. in Manhattan which was followed by another billboard in September which was located next to the Manhattan Bridge at Henry Street in Chinatown, NYC.  The NJ Transit bus posters were also up at the same time. We got a lot of positive feedback for these!

2015 Ad Campaign

This was our first ad campaign. We were ambitious! First we had one billboard at the entrance of the Lincoln Tunnel on the New Jersey side. Then we had a PATH train campaign with three different posters. Finally, we had an electronic billboard in Times Square. All asking the same question: Why Love One But Eat The Other?